When you work with a digital agency, such as Ballyhoo, you may not know what this entails and what to expect as a client.
Firstly, What is a Digital Agency?
A digital agency is a team of creative, skilled and experienced professionals that focus on designing and building your website, whilst often also offering other services such as digital marketing and more.
Your business needs an excellent website to survive – emphasis on excellent. If your website is mediocre or stuck in the 90’s, chances are that your customers will go elsewhere. Working with a digital agency ensures that your website not only meets your requirements, but reaches your target audience, looks attractive, and increases conversions. Additionally, it ensures that all parts of your website are looked after – from domains and hosting, to ongoing support to ensure your website is secure.
How Ballyhoo, a Digital Agency, Works
Whilst most agencies may follow a similar process, they may differ slightly, but below is how an agency like ours typically works.
Scope and Complete Solution
We provide you with a well defined scope and contract, detailing timelines and clarifyings the work that will be done.
Ballyhoo offers the whole website package – domain management or migration, website hosting, branding, website design and custom development, content writing, ongoing website maintenance and support, and online marketing. This means that you can come to us for everything that you need, and we include this within your project contract – so that you can feel rest assured that we will take care of everything.
Collaborative Approach & Communication
Communication is really important to us. We will keep you updated throughout the process of a website build or project, asking for your feedback, input and approval at dedicated times throughout the process.
Often, everyone on our team will work on your project at some point during the process, and you’ll always know who the best point of contact is, so that you can feel in the loop. We will also work closely with your team both throughout the project and afterwards, for example during online marketing activities.
As experts in the website development industry (launched in 2009, with over 50 years collaborative experience), we advise that you follow your agency’s lead in order to get the best outcome, but there will always be room for feedback and communication.
Ongoing Website Growth
Many of our clients such as Discount Fire Supplies and Derricks Music take advantage of our retainer package for monthly website improvements and enhancements. We are firm believers that once your website has been developed and launched, it shouldn’t stop there. You should be continually improving your website, to add new features and functionality for customers, additional content, and ensuring it stays modern with up-to-date technologies.
Personalised to Your Needs
All of our websites and apps are custom built, meaning the sky’s the limit and we can change everything to suit your needs and requirements. Need a niche booking system? No problem. Need dancing unicorns to pop up when someone clicks any buttons? Consider it done. Want a website with 50,000 products? It’s in the bag. We offer personalised services to help you get the most out of your website.
Secure
At the heart of what we do is security. Having been in the industry for over 15 years, we know how important it is that your websites are secure for both admins and users. That’s why we are set up with our very own UK based servers, helping us to monitor what goes on behind the scenes, with uptime monitoring to alert us if your website goes down for any reason, allowing us to take immediate action. We also offer support packages, which allows us to keep your website and plugins up-to-date, minimising chances of your website being hacked.
Ballyhoo Process
So we’ve won you over and now you’re biting at the bit to work with Ballyhoo. Here’s the general process that we follow with website projects, however this may differ depending on complexity or time deadlines.
- Initial Discussion – Discussing objectives, audience and more to get a feel for your project. We’ll then provide a proposal and quote.
- Specification – We created a specification that details each component of the project.
- Research and Discovery – Here we look at market insights and trends, providing you with the findings
- Design – We’ll go ahead and create a structure (sometimes using wireframes) and graphic concept of your homepage. As with all stages, this part of the process relies on your feedback and approval. We’ll then design further pages such as product pages and mobile views.
- Development – With the design phase complete, we’ll go ahead and develop and build your website.
- Testing – A thorough process that involves numerous devices and web browsers to ensure your website is universally accessible.
- Launch – Your website goes live to the world!
- Ongoing support and growth – To ensure your website stays secure, up-to-date with modern process and increased functionality for your customers, we offer services to improve your website monthly.
Summary
The website design and marketing landscape is ever evolving, and a good digital agency will keep up to date with these changes. Working with a digital agency is not only paramount for the success of your website, but we grow with you and continue to support and help you on your journey, helping you to succeed and grow your business.
We’ve won you over? Great news. Contact our team on 0121 295 5352 or email [email protected] to discuss your website requirements and start your journey to a successful and prosperous website.
