B Corp Month: What is it and Why is it Important?

Sustainability | |

As March rolls around, it signifies B Corp Month – where the global community comes together to celebrate what it means to be a B Corp.

What is a B Corp?

B Corp is short for B Corporations, which is a type of certification for businesses that prioritise social and environmental impact as well as profit. It is a voluntary certification offered by B Lab in the UK, which assesses companies based on their performance in five areas:

  • Governance
  • Workers
  • Community
  • Environment
  • Customers

Becoming a B Corp requires businesses to meet a set of standards and requirements that demonstrate their commitment to the above areas. They must complete an audit of their social and environmental impact, adopting a legal framework that allows them to consider stakeholders other than just shareholders.

Becoming a B Corp is a growing movement, allowing businesses to balance profit with purpose.

What is B Corp Month?

This month, businesses all over the world join together to build awareness of being a B Corp, educating audiences on the importance of transforming business for better. The aim of this is to promote the trust of the B Corp Certification, highlighting organisations who are environmentally and socially responsible.

The community comes together to share stories, host events and showcase the impact that B Corps make to the world, providing an opportunity for people to learn about the certification and the standards that businesses must go through in order to be certified.

Hundreds of businesses taking part in multiple countries, across a range of industries, further promoting why being planet friendly in business is so crucial and attainable to organisations.

What’s more, the events throughout the month encourage businesses to become a B Corp, as well as consumers to support these businesses.

Every year, B Corp month has a new theme which it focuses on – and the theme for 2023 is We Go Beyond – showcasing how B Corp businesses follow an impactful path, going above and beyond for people and the planet.

Ballyhoo B Corp

Here at Ballyhoo, we’ve started our B Corp Impact Assessment – helping us to assess areas in the business that we can focus on and improve. It is a gradual process to become a B Corp as tackling areas of our ESG incrementally and gathering evidence is time consuming, and we want to make sure we get it right first time.

Read more about Ballyhoo’s sustainability here. 

Headshot of Rebecca young new team member


Rebecca helps to keep the team organised and supports all of our clients with day to day activities and content. She also runs all of Ballyhoo's internal marketing.